Name

The term name usually refers to the name of the player character talking to a quest giver when used to describe quest text. i.e "I have a quest for you, &lt;name&gt;. Are you up for it?"

It can also refer to a player character name or fragment of the name when doing a  query.

Game Manual
Name: ''The name of your selected target. A tag underneath a name might be a player's guild affiliation.''