Activision Blizzard
Activision Blizzard logo.svg
Video game holding company
Type Public
Traded as NASDAQ: ATVI
Industry Video games
Founded July 9, 2008
Headquarters Santa Monica, California, U.S.
Area served Worldwide
Key people Rob Kostich (president)[1]
Products Activision:
Call of Duty series
Blizzard Entertainment:
Diablo series
Heroes of the Storm
StarCraft series
Warcraft series
Candy Crush Saga
Divisions Activision
Blizzard Entertainment
Activision Blizzard Studios
Major League Gaming
King Digital Entertainment

Activision Blizzard is the holding company formed from the merger of Blizzard Entertainment's then-owner Vivendi Games and Activision, the video game producer behind Call of Duty. The merger was finalized on July 9, 2008.[2][3] Vivendi became the majority shareholder of Activision Blizzard[4] with 54% of the stock.[2]

Almost no changes occurred at Blizzard Entertainment, and it and Activision continue to exist as separate entities under the Activision Blizzard umbrella.[5] The holding company does not publish games under its central name and instead uses its subsidiaries to publish games, similar to how Vivendi Games operated before the merger.[6] Blizzard Entertainment, Inc. remains as Blizzard's brand.[7]

On January 18, 2022, Microsoft announced its intent to acquire Activision Blizzard for $68.7 billion.[8]

Split from Vivendi

On July 25, 2013, Activision Blizzard announced that it would purchase 429 million shares from Vivendi for $5.8 billion. This purchase was financed with $1.2 billion of cash that was on hand and $4.6 billion of debt proceeds, leaving them with a $1.4 billion of net debt at the end of the deal in September 2013. An investment group that includes Bobby Kotick and Brian Kelly (who put up $100 million together), as well as Tencent and other partners, purchased 172 million shares for $2.3 billion. This group owned 24.9% of the company, and Vivendi retained ownership of 83 million shares (12%) of the company.[9][10] By January 15, 2016, Vivendi had sold the remainder of its shares.[11]


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