For a player character in charge of a guild, see guild leader.

A guild master earns his or her living by charging money to assign potential guild leaders a charter with which they can form a guild. They are a special type of NPC that assists in starting guilds (purchasing Guild Charters), designing tabards and purchasing tabards.

There is one guild master in each major city.

Alliance Crest Alliance Guild Masters

Location Guild Masters
Craftsmen's Terrace, Darnassus IconSmall NightElf Female.gif Lysheana
The Commons, Ironforge IconSmall Dwarf Male.gif Jondor Steelbrow
Trade District, Stormwind IconSmall Human Male.gif Aldwin Laughlin
Trader's Tier, the Exodar Bc icon.gif IconSmall Draenei Male.gif Funaam

Horde Crest Horde Guild Masters

Location Guild Masters
Valley of Strength, Orgrimmar IconSmall Orc Male.gif Urtrun Clanbringer
Lower rise, Thunder Bluff IconSmall Tauren Male.gif Krumn
The Trade Quarter, Undercity IconSmall Undead Male.gif Christopher Drakul
Walk of Elders, Silvermoon Bc icon.gif IconSmall BloodElf Female.png Tandrine

Neutral Neutral Guild Masters

Location Guild Masters
Terrace of Light, Shattrath City Bc icon.gif IconSmall Draenei Male.gif Droha
Dalaran Visitor Center, Dalaran Wrath of the Lich King IconSmall Human Male.gif Andrew Matthews