- "Valentine" redirects here. For the Kul Tiran, see Marshal M. Valentine.
| Love is in the Air | |
|---|---|
 | |
| Duration | February 5 - 19 (2024) |
| Currency |
 [Love Token] |
| Boss | Apothecary Hummel |
| Highlights |
Candy Peddlefeet Gift collections  [Swift Lovebird] [X-45 Heartbreaker] |
| Other events | |
| Preceded by | New Year |
| Followed by | Lunar Festival |
Orc lovers
"Love is in the Air" is a seasonal event that takes place around Valentine's Day. The first "Love is in the Air" event occurred in 2006 for about 4 days. In 2010, the event was expanded to about two weeks and additional content added; see Love is in the Air (original) for the previous version.
From the official site:
- Something is in the air in the major cities of Azeroth. Some call it love, and some just call it friendship and admiration. Whichever it is, many guards and townsfolks now spend their days giving and receiving tokens and gifts to other amorous citizens.
- The more skeptical, however, are suspicious of the strange "love sickness" clouding the hearts of so many. Will this widespread occurrence be simply taken as a recent outbreak of amore? Or will our brave adventurers find a sinister plot behind the source of this plague of passion? Only time will tell...
New in 2023[]
[X-45 Heartbreaker] drop rate significantly increased on the first (account-wide) kill of the day- 750 points of Traveler's Log activities
Collectables[]
Mounts[]
Two mounts are available.
One mount is available for purchase for 270 :
One mount is an extremely rare drop from the 
[Heart-Shaped Box]:
In 2023, level 60-70 players can loot the [Heart-Shaped Box] from the Crown Chemical Co. dungeon. Lower-level players will instead receive a [Heart-Shaped Carton], which will not contain the X-45 Heartbreaker mount.
Pets[]
Three pets are available.
Two pets are available for purchase for 40 each:
- [Truesilver Shafted Arrow] (Peddlefeet)
- [Lovebird Hatchling]
One pet is a rare drop from the [Heart-Shaped Box]:
Toys[]
Four toys are available.
Two toys are available for purchase:
One toy is a rare drop from the [Heart-Shaped Box]:
One toy is an achievement reward:
Holiday items[]
The Crown Chemical Co. is in town! Items can be purchased from the Lovely Merchant in each major city for a [Love Token] or six. Tokens can be purchased with Lovely Charm Bracelets and are rewarded by several quests. The bracelets are created from ten Lovely Charms.
To collect Lovely Charms, players must have the 
[Lovely Charm Collector's Kit] in their inventory, which is available from Kwee Q. Peddlefeet. Then go kill mobs and/or players that would grant 
[Honor] or XP. You need not loot these mobs to gain the Lovely Charm; it will appear in your inventory automatically.
Without grinding charms, players can acquire 35-40x [Love Token] each day. See the quests section for more information.
The Love is in the Air vendors will pay one Love Token for a Lovely Charm Bracelet. The four daily Lovely Charm Bracelet quests reward five Love Tokens per bracelet and reward a card that can be used for a buff.
There are additionally items that can only be obtained from the [Heart-Shaped Box] for current-expansion-level players or the [Heart-Shaped Carton], by killing Apothecary Hummel in Shadowfang Keep:
- 5-10x [Love Token]
- [Toxic Wasteling]
- [Forever-Lovely Rose]
- [Vile Fumigator's Mask]
- [The Heartbreaker]
- [X-45 Heartbreaker] ( [Heart-Shaped Box] only)
Love Token requirements[]
In order to purchase all of the items needed for the 
[Fool For Love] meta-achievement, at least 98x [Love Token] are required:
- [Bag of Heart Candies] for [Be Mine!] (2 )
- [Handful of Rose Petals] for [Fistful of Love] and [Flirt With Disaster] (6 )
- 5x [Love Fool] for [I Pitied The Fool] (50 at 10 each)
- [Romantic Picnic Basket] for [Lonely?] (10 )
- [Box of Chocolates] for [Lonely?] and [Sweet Tooth] (10
- [Silver Shafted Arrow] for [Shafted!] (10 )
There are two other achievements that require Love Token-purchased items:
- [Truesilver Shafted Arrow] for [Perma-Peddle] (40
- [Lovely Dress Box] for [Lovely Luck Is On Your Side] (20 , may take multiple attempts)
Quests[]
There are several daily quests and a quest chain during the holiday.
A Gift for ...[]
A daily quest from Kwee Q. Peddlefeet offering a gift (a 
[Lovely Charm Bracelet]) to the leader of the capital city. Receive 5x [Love Token] and a consumable card that provides a buff to a core stat for an hour. All four of these quests can be completed each day.
| Alliance | Horde | Reward |
|---|---|---|
 [1-70 Daily] A Gift for the High Priestess of Elune
|
A Gift for the Warchief's Advisor | Agility |
| [1-70 Daily] A Gift for the Emissary of Stormwind
|
 [1-70 Daily] A Gift for the Banshee Queen
|
Intellect |
| [1-70 Daily] A Gift for a Lord of Ironforge
|
[1-70 Daily] A Gift for the High Chieftain
|
Stamina |
| [1-70 Daily] A Gift for the Prophet
|
[1-70 Daily] A Gift for the Regent Lord of Quel'Thalas
|
Spirit |
Sampling[]
Throw out 10 samples and receive 5x [Love Token]. Only one of these can be completed each day:
- [1-70 Daily] A Cloudlet of Classy Cologne
- [1-70 Daily] A Perfect Puff of Perfume
- [1-70 Daily] Bonbon Blitz
[1-70 Daily] Crown Chemical Co. Contraband[]
- [1-70] Uncommon Scents (optional)
- [1-70] Something Stinks
- [1-70] Pilfering Perfume
- [1-70] Fireworks At The Gilded Rose or [1-70] Snivel's Sweetheart
- [1-70] Hot On The Trail
- [1-70] A Friendly Chat...
- Then, a level-appropriate daily quest:
- [1-70 Daily] Crushing the Crown or [1-70 Daily] Crushing the Crown
- [1-70 Daily] Crushing the Crown or [1-70 Daily] Crushing the Crown
- [1-70 Daily] Crushing the Crown
- [1-70 Daily] Crushing the Crown
- [1-70 Daily] Crushing the Crown
- [1-70 Daily] Crushing the Crown
- [1-70 Daily] Crushing the Crown
- [20-70 Daily] Crushing the Crown
- [20-70 Daily] Crushing the Crown
- [30-70 Daily] Crushing the Crown
- [1-70] Something is in the Air (and it Ain't Love)
[1-70] Event boss[]
The Love is in the Air event boss consists of a three-NPC boss encounter in a special version of Shadowfang Keep, which can be queued up for using the Dungeon Finder. The event can be queued up for by players level 16 and higher and scales for all levels.
Apothecary Hummel, alongside Apothecary Baxter and Apothecary Frye comprise the encounter. Hummel will drop one holiday-themed necklace per kill, which can be repeated as often as desired. Once a day he will also drop the [Heart-Shaped Box] (for level 50+ players) or the [Heart-Shaped Carton]. The only difference between the two drops is that the Carton cannot contain the [X-45 Heartbreaker].
Bouquet of Roses[]
A 
[Bouquet of Ebon Roses] or a 
[Bouquet of Red Roses] is a drop from a specific boss in higher level instances. They shower a targeted character with either black or red rose petals.
Latest known drop locations (as of Patch 4.3.2):
| Instance | Mode | Boss |
|---|---|---|
| Blackrock Caverns | Normal and Heroic |  Corla <Herald of Twilight>
|
| Deadmines | Heroic Only | Admiral Ripsnarl
|
| End Time | Echo of Sylvanas
| |
| Grim Batol | Normal and Heroic | Drahga Shadowburner
|
| Hour of Twilight | Asira Dawnslayer
| |
| Shadowfang Keep | Heroic Only |  Lord Godfrey
|
| The Stonecore | Normal and Heroic | High Priestess Azil
|
| Well of Eternity | Queen Azshara
|
Achievements[]
The meta-achievement for Love is in the Air is [Fool For Love]. It requires the completion of most of the achievements listed in the table below.
| Title | Description | Rewards |
|---|---|---|
 [Be Mine!]
|
Eat the eight "Bag of Candies" heart candies listed below.
|
10 
|
| [Charming]
|
Create 12 Lovely Charm Bracelets. | 10
|
 [Dangerous Love]
|
Assist the Steamwheedle Cartel in stopping the sinister Crown Chemical Co. plot. | 10
|
 [Fistful of Love]
|
Use a Handful of Rose Petals on each of the race/class combinations listed below.
|
10
|
 [Flirt With Disaster]
|
Get completely smashed, put on your best perfume, throw a handful of rose petals on Sraaz / Jeremiah Payson and then kiss him. You'll regret it in the morning.
|
10
|
 [I Pitied The Fool]
|
Pity the Love Fool in the locations specified below. | 10
|
 [Lonely?]
|
Enjoy a Buttermilk Delight with someone in Dalaran at a Romantic Picnic during the Love is in the Air celebration. | 10
|
 [Lovely Luck Is On Your Side]
|
Open a Lovely Dress Box and receive a Lovely Black Dress. | 10
|
| [My Love is Like a Red, Red Rose]
|
Obtain a Bouquet of Red Roses or Bouquet of Ebon Roses during the Love is in the Air celebration. | 10
|
 [Nation of Adoration]
|
Complete the Lovely Charm Bracelet daily quest for each <Horde/Alliance> capital.
|
10
|
 [Perma-Peddle]
|
Obtain a permanent Peddlefeet pet by procuring a [Truesilver Shafted Arrow].
|
10
|
| [The Rocket's Pink Glare]
|
Shoot off 10 Love Rocket in 20 seconds or less. | 10
|
| [Shafted!]
|
Shoot 10 players with the Silver Shafted Arrow. | 10
|
 [Sweet Tooth]
|
Sample the Love is in the Air candies listed below. | 10
|
 [It Might Just Save Your Life]
|
Unleash the power of love contained within a holiday necklace. | 10
|
 [Love Magnet]
|
Have 10 Love Rays active on you simultaneously. | 10
|
| [Beacon of Love]
|
Have 25 Love Rays active on you simultaneously. | 10
|
| [They Really Love Me!]
|
Have 50 Love Rays active on you simultaneously. | 10 True Love Prism |
 [Tough Love]
|
Defeat the trio of Crown Chemical Co. apothecaries in Shadowfang Keep. | 10
|
Trivia[]
A card back themed after Love is in the Air in Hearthstone.
- In Hearthstone, the Love Is in the Air card back was rewarded for achieving Rank 20 in Ranked Season 22, which took place during January 2016. The flavor text reads: "Many believe goblins made up this holiday to sell candy. It's not true! They also sell flowers and perfume!"
Gallery[]
Who is behind this plague of passion?
Stormwind City Decor
The goblin Cupid Kwee Q. Peddlefeet.
Pilfering Perfume Runner Disguise
Blizzard's Love is in the Air Blog Art
Commercial[]
In 2007, Blizzard created a Burning Crusade commercial that featured the "Love is in the Air" event as well as the new jewelcrafting profession. From the official website, the ad was described as follows:[1]
What do you get the blood elf who has everything? This Valentine's Day, make it an epic jewel! Yes, the industrial empires of Azeroth aren't about to let anyone escape the relentless marketing campai- er, bloom of true love associated with this time of year! Take a look at this new commercial but be warned that you may be struck by a sudden impulse to spend all the gold you've saved for your epic mount.
Patch changes[]
- Hotfix (2012-02-07): Players are now able to receive Lovely Charms while on the quest "Test Your Strength", when the player's inventory has both the Darkmoon Adventurer's Guide and Lovely Charm Collector's Kit. Players now have the chance to receive both the [Lovely Charm] and [Grisly Trophy] from a single kill.
- Patch 4.3.2 (2012-01-31): [Swift Lovebird] added.
- Hotfix (2010-09-02): Any player who has a Lovely Charm Collector's Kit in their bags now has a chance to receive a Lovely Charm when in a group or raid and a group member gets a killing blow as long as they are within a certain range of the kill.
- Patch 3.3.0 (2009-12-08): This event has been reworked.
- Patch 1.9.3 (2006-02-07): Added.
See also[]
- Love is in the Air 2009 - description of this event from 2006-2009.
References[]
- ^ World of Warcraft Valentine's Day Commercial. Blizzard. Retrieved on 2009-02-18.
External links[]
World of Warcraft Community Site Love is in the Air
Wowhead Event guide on Wowhead.com
Icy Veins Love is in the Air Guide
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