WoW Insider
WoW Insider.png
Type World of Warcraft blog, news, and information
Registration Free
Launched November 23, 2005
Maintained by Joystiq
Popularity 2,902 (Alexa)
Status Closed as of February 3, 2015

WoW Insider, formerly known as, was a popular blog and news site about World of Warcraft that occasionally referenced Wowpedia.[1] The site was launched on November 23, 2005 with just a small team of bloggers but grew to be one of the leading WoW-related websites. Besides covering WoW news, the site featured a number of columns on various topics such as character classes, add-ons, and Warcraft lore. Each column generally has one blogger with the exception of the class columns, which may have different bloggers for each specialization the class offers.

In 2010, changed its domain name to and reclaimed the WoW Insider name.

On March 1, 2014, Wow Insider's budget was reduced by Joystiq's parent company, AOL.[2] This resulted in the ending of a number of columns, such as class columns, Drama Mamas, and Officers' Quarters. A number of staff were let go as well.

On January 26, 2015, the tech news website <re/code> reported from sources that AOL was "likely to shutter its primary video game site Joystiq, part of an extensive house-cleaning of its underperforming content properties that is taking place over the next weeks."[3] Joystiq later reported on the rumor the next day.[4]

On January 30, 2015, the closure of Joystiq was officially confirmed.[5] WoW Insider announced that it would be ceasing operations as of February 3, 2015,[6] relocating to Blizzard Watch.

Some time later the URL was changed to redirect to; while most articles stay the same, the categories didn't.

Current bloggers

Icon-time.svg This section contains information that is out-of-date.
  • Dan O'Halloran, Editor-in-Chief
  • Adam Holisky, Senior Editor
  • Alex Ziebart, Senior Editor
  • Michael Sacco, Senior Editor and former Blizzard forum rep (aka Belfaire)
  • Lisa Poisso, Editor
  • Michael Gray, Editor
  • Allison Robert, Contributing Editor
  • Amanda Miller, Contributing Editor
  • Anne Stickney, Contributing Editor
  • Basil Berntsen, Contributing Editor
  • Brian Wood, Contributing Editor
  • C. Christian Moore, Contributing Editor
  • Christian Belt, Contributing Editor
  • Chase Christian, Contributing Editor
  • Daniel Whitcomb, Contributing Editor
  • Dawn Moore, Contributing Editor
  • Elizabeth Wachowski, Contributing Editor
  • Fox Van Allen, Contributing Editor
  • Joe Perez, Contributing Editor
  • Josh Myers, Contributing Editor
  • Kelly Aarons, Contributing Editor and Resident Artist
  • Matt Low, Contributing Editor
  • Mathew McCurley, Contributing Editor
  • Matthew Rossi, Contributing Editor
  • Matt Walsh, Contributing Editor
  • Robin Torres, Contributing Editor
  • Sarah Nichol, Contributing Editor
  • Scott Andrews, Contributing Editor
  • Tyler Caraway, Contributing Editor

Past bloggers

Icon-time.svg This section contains information that is out-of-date.
  • Elizabeth Harper, former Editor-in-Chief
  • Mike Schramm, former Lead Blogger, moved to Joystiq general gaming blog.
  • Eliah Hecht
  • David Bowers
  • Amanda Dean
  • Jason Harper
  • Megan Harris
  • Jennie Lees
  • John Patricelli, of BigBearButt fame.
  • Daniel Howell, of BigRedKitty fame.
  • Shelbi Roach
  • Krystalle Voecks, moved to Massively general MMO blog.
  • Chris Miller
  • Eric Vice
  • John Himes
  • Paul Sherrard
  • Amanda Rivera
  • Arthur "Arturis" Orneck
  • Chris Johansky
  • V'Ming Chew
  • Mark Crump
  • Matthew Porter
  • Marcie Knox
  • Moo Money
  • Natalie Mootz
  • Sean Forsgren
  • Adam Panshin
  • Rich Maloy
  • Gregg Reece
  • Zach Yonzon


Main article: Guild:It came from the Blog (Zangarmarsh US)

WoW Insider has a family of social guilds on Zangarmarsh US (Horde).

WoW Insider's contribution

WoW Insider contributed to this wiki by adding the article Laos Flipor.[7]


  1. ^ Manga Review: World of Warcraft: Shaman references Wowpedia Timeline.
  2. ^ Alex Ziebart 2014-02-27. Letter from the Editor: Budgets are no fun. Archived from the original on 2015-02-17. Retrieved on 2015-03-05.
  3. ^ Kara Swisher 2015-01-26. AOL Likely to Shutter Gaming Site Joystiq in Larger Content Cleanup. Re/code. Archived from the original on 2015-02-24. Retrieved on 2015-03-05.
  4. ^ Alexander Sliwinski 2015-01-27. Rumor: Joystiq closing shop. Archived from the original on 2015-02-04. Retrieved on 2015-03-05.
  5. ^
  6. ^ Alex Ziebart 2015-01-30. WoW Insider is logging off. Archived from the original on 2015-02-08. Retrieved on 2015-03-05.
  7. ^ Mike Schramm 2007-03-30. Phat Loot Phriday: Tabard of Laos Flipor. Archived from the original on 2015-01-27. Retrieved on 2015-03-05.

External links